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March 1, 2019

Survey Says … Results of BHG’s National Dentist Study

Today’s healthcare climate is more crowded and complicated than ever. Take dentistry, for example–the industry is facing increased consolidation, competition, and cash crunches. To understand what makes today’s dentists tick, we surveyed more than 400 dentists about everything from what keeps them up at night to their financial goals to how they’re planning for the future.

 

Melody Williams
Market Research Manager

Melody Williams currently serves as the Market Research Manager for BHG. In this role, she oversees BHG’s research initiatives to help them better understand customers and the current market; optimize product offerings and marketing; and identify new opportunities. Prior to BHG, Melody worked on the market research supplier side, where she helped companies across a variety of different industries understand their customers; ideate and evaluate new business ideas; test creative; explore social media strategies; and more. Melody received her BA in Business Management from Binghamton University and MBA from Le Moyne College.

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